Toronto FC — 2019 Season
A season-long graphics package built around the idea of team 4 pillars: Club, City, House, and Supporter; giving Toronto FC a bold visual language rooted in loyalty, identity and the energy of its supporters. The system combined the club’s signature red with expressive illustration, typography, metallic 3D treatments and recurring hawk imagery across a wide range of matchday content. Working within MLSE’s multidisciplinary creative team, I helped bring the identity to life through design, motion and 3D, translating the graphic language into animated content for the season.
STUDIO: MLSE in-house
CLIENT: MLSE
ROLE: 3D/2D Design, Animation
STUDIO: MLSE in-house
CLIENT: MLSE
ROLE: 3D/2D Design, Animation
Credits:
Creative Director: Kevin Mones
Art Directors: Kevin Briones, Louis Cohen
Motion Designers: Rafael Monguilhott, Joel Reliquette, Davor Mihalj, Crawford Teasdale, Kristen Saluma
Designers: Rafael Monguilhott, Joel Reliquette, Caroline Shaw, Travis Champagne, Ben Lam, Bianca Naje
Illustrator: Lucas Young
Video Editor: Alexander Brian Kim
Creative Director: Kevin Mones
Art Directors: Kevin Briones, Louis Cohen
Motion Designers: Rafael Monguilhott, Joel Reliquette, Davor Mihalj, Crawford Teasdale, Kristen Saluma
Designers: Rafael Monguilhott, Joel Reliquette, Caroline Shaw, Travis Champagne, Ben Lam, Bianca Naje
Illustrator: Lucas Young
Video Editor: Alexander Brian Kim
